At a time when journalists are grappling with eroding trust in media and finding new ways to build connections with the communities they serve, we offer a concrete way of talking about and documenting relational engagement.
Featured Research
Shifting Practices for a Stronger Tomorrow: Local Journalism in the Pacific Northwest
Read how newsrooms are adapting to address the realities of the journalism industry in 2019. Their experiences, and the solutions they are deploying, are not unique to the Pacific Northwest. We hope that news organizations in the United States and beyond will benefit from these insights.
The 32 Percent Project: How Citizens Define Trust and How Journalists Can Earn It
Researchers and journalists Lisa Heyamoto and Todd Milbourn hosted a series of community workshops in public libraries around the country to get a ground-level understanding of how trust operates in people’s personal lives, and identify strategies for producing more trustworthy journalism.
Review more of our research that informs our work
Putting Engagement to Work: How News Organizations are Pursuing “Public-Powered Journalism”
This report examines how newsrooms across the country are pursuing deeper audience engagement using the tools and methods provided by the company Hearken. Our goal is to examine how newsrooms are taking up the challenge to involve the public at every stage of the news production process.
Local Journalism in the Pacific Northwest: Why It Matters, How It’s Evolving and Who Pays For It
This report explores how local newsrooms around the Pacific Northwest are grappling with the new opportunities and imperatives of engaging with audiences. Beyond new technological ways to tell compelling stories, Radcliffe’s report finds journalists learning to listen more deeply to their communities.